Gsk corporate fact Sheet

GSK Consumer Healthcare India Fact Sheet 

GSK Consumer Healthcare Ltd, India is a leading fast-moving consumer healthcare company operating in categories of Nutrition & Gastrointestinal Health, Oral Healthcare, Pain and Respiratory. We are the market leaders in the nutrition segment with a 64.2% value share (MAT December 2018).

Our Global Legacy

  • We are a science-led global healthcare company
  • We have three world-leading businesses that research, develop and manufacture innovative pharmaceutical, vaccine and consumer healthcare products 
  • We are committed to widening access to our products, so more people can benefit, no matter where they live in the world or what they can afford to pay
  • Our sustainable business provides health benefits to patients and consumers, improved shareholder returns and supports wider society via tax, employment and charitable giving
  • For the last 300 years we have helped transform the health, lives and futures of billions of people around the world
  • We have a heritage that goes back more than 160 years, producing some of the world’s best-loved healthcare brands including: Sensodyne, Theraflu, Paradontax, Panadol, Polident and Otrivin 

Our operations in India

  • We started operations in 1958
  • In India, we operate in the space of GI, OHC & PRC with iconic products like Sensodyne Repair and Protect, Sensodyne Whitening, Horlicks, Boost, Eno and Crocin
  • The listed entity GSK Consumer Healthcare is the category leader in Indian health food drinks industry with Horlicks and Boost.
  • Pain & Respiratory and Oral Healthcare business for India is done through GSK Asia Pvt Ltd, a separate 100% GSK Plc. owned entity in India and through GSKCPL
  • We have 3 owned and 23 subcontracted manufacturingsites in the country
  • Distribution network consists of 25 warehousing locations supplying to over 850 distributors and directly covering over 3.3 million retail outlets, covered by a sales network of 13,000 rural sub distributors
  • The company has a captive and dedicated Research & Development (R&D) facility in Hyderabad and Gurgaon
  • The legal entity is listed with the Bombay Stock Exchange and National Stock Exchange with a reported turnover of INR. 42,08,56 lacs for 2016-17

Novartis JV - GSK Consumer Private Limited: GlaxoSmithKline Consumer Pvt Ltd, (GSKCPL) a new corporate entity is created as an affiliate of the UK JV Co that is a global joint venture between GlaxoSmithKline plc (“GSK plc”) and Novartis AG (“Novartis AG”). Novartis India Ltd and Novartis Healthcare Pvt Ltd, which is majority owned and controlled by Novartis AG has transferred its OTC division (both commercial & R&D) to this new corporate entity GSKCPL 

Hindustan Unilever Limited Merger- GSK Consumer Private Limited: GlaxoSmithKline plc (LSE/NYSE: GSK) announced the divestment of Horlicks and other consumer healthcare nutrition brands to Unilever plc (“Unilever”) and the merger of GSK Consumer Healthcare Limited (“GSK India”) with Hindustan Unilever Limited (“HUL”). GSK will continue to invest in growth opportunities for its OTC and Oral Health brands there, which include Crocin, Eno and Sensodyne. Following completion of the transaction, HUL will distribute GSK’s OTC and Oral Health brands, that are currently distributed by GSK India. 

Pfizer JV- GSK Consumer Private Limited: GlaxoSmithKline plc (LSE/NYSE: GSK) made an agreement with Pfizer Inc to combine their consumer health businesses into a new world-leading Joint Venture, with combined sales of approximately £9.8 billion ($12.7 billion), which is a majority owned and controlled by GSK. 

Our product portfolio

GSK Consumer Healthcare (Nutrition) 

Horlicks (Val. Share MAT43.0%, December   2018)

  •   With a   heritage of more than 150 years,   Horlicks is the leading health food   drink(HFD) in India
  •   The company’s HFD reaches 47 million household in India which is approximate 200 million   consumers
  •   In April   2016, the company launched an improved version of Horlicks with essential   immune nutrients that improved immunity in children aiding overall growth
  •   Horlicks and Boost are among the top three HFD   brands in the country (since April 2015)
  •   Extensions-   Horlicks Growth+, Horlicks Gold, Junior Horlicks, Women’s Horlicks, Lite   Horlicks, Mother’s Horlicks, Horlicks Promind. Horlicks Oats and Horlicks   Biscuits
  •   The only HFD clinically proven   to make children Taller, Stronger and Sharper
  •   Horlicks Growth+ is clinically   proven to increase weight and height in children aged 3-9, with results that   will be visible in 6 months
  •   Range of flavours: Elaichi,   Kesar Badaam, Horlicks Lite (Badaam)


Boost (Val. Share MAT 10.8%, December 2018)

  •   Developed 40 years ago, Boost is India's leading   malt-based health food drink in chocolate flavour
  •   In March 2016, Boost underwent a revamp with a   completely new & re-energized pack design, new consumer communication   & new shopper communication
  •   Boost is   India's only health food drink scientifically proven to increase stamina by 3   times+


GSK Consumer Pvt. Ltd 


  •   Otrivin is   the World’s No.1 nasal decongestant   and provides immediate and long-lasting relief from blocked nose
  •   Otrivin was   introduced in Indian market in the year 1979 as a prescription drug, later   became an OTC product
  •   It is proven   to provide Seven times faster relief 


  •   Sandocal is   one of the leading brands in calcium   supplementation category in India
  •   It has a   combination of Calcium carbonate & vitamin D3, which provides high   availability of elemental calcium, optimum absorption & also has high   compliance 


  •   T-minic is a   Paediatric Cold specialist and is   not only one of the safest products for kids. It is also efficacious with an   onset of action in 15 minutes

GSK Consumer Asia Pvt. Ltd. 


  •   Launched in   1977 in India, Crocin has been a trusted   household healthcare name for decades and enjoys a strong medical   heritage
  •   It is India’s largest selling analgesic   brand with a wide range of variants in both solid and liquid format
  •   Crocin,   Crocin Pain Relief, Crocin Paediatric range and Crocin Advance are variants   that are available in the market today 


  •   Sensodyne® toothpaste is a dentist recommended toothpaste for   sensitivity, offering a range of specifically formulated toothpastes 
  •   The product is specially   formulated to meet the taste and flavour preferences of Indian consumers
  •   It has been the Number 1 toothpaste in sensitivity   since January 2013
  •   Sensodyne toothbrushes:   Specially designed for people with sensitive teeth. The soft end rounded   bristles are gentle on sensitive teeth and the dome-shaped head is tender on   gums
  •   Sensodyne Whitening takes teeth   "back to the best" by keeping a unique balance between sensitivity   and restoring natural whiteness
  •   Sensodyne Repair and Protect contains   the patented NovaMin* technology
  •   Sensodyne Rapid Relief provides   clinically proven rapid relief for sensitive teeth in 60 seconds
  •   Sensodyne Deep Clean with foam   boost technology for advanced cleaning and lasting freshness



  •   Launched in   the 1950s, Eno is the leading antacid taken for providing instant relief from   acidity, gastric discomfort and heart burn
  •   Flavours-Ajwain,   Mausambi, Nimbu Shikanji, Cola, Orange, Regular, Lemon, Eno Cooling in cool   lemon & mint flavours
  •   Launched Eno   Cooling in 2017 with dual benefit of fast relief and cooling sensation
  •   Flavours-   Cool Lemon and Cool Mint 


GSK Pharma 


  •   A heritage   brand in India since 1919, Iodex continues to be amongst the most trusted brands in India
  •   Iodex is   available in 2 formats, Ayurvedic balm and a modern high-science Diclofenac   based gel, UltraGel 


  •   Ostocalcium is a calcium, phosphorus and Vitamin   D formulation for maintaining strong   and healthy bones
  •   It is available as a chewable tablet for women   between 30- 45 years of age and as a suspension for children between 1 to 10   years of age



Our Talent: We have about 3800 employees working in offices across Gurgaon, Mumbai, Kolkata, Chennai and other regions in India

  • Focus on talent development & creation of global talent pipeline- About 89 Indian employees from India were selected for global roles
  • Value driven people processes- Demonstrate respect for people; Be patient / consumer focused; Operate with transparency; Act with integrity; Diversity of experience and global work culture  

Corporate Social Responsibility: With the mission to improve the quality of human life, company’s CSR initiatives under Mission Health focus on enabling people to do more, feel better, and live longer. Several initiatives have been undertaken in the areas of micronutrient deficiency, responsible medicationand improving oral health.  Some of these include:

  • Our partnership with NGO SHARP covers nearly 1000 schools in UP, MP, Bihar and Karnataka creating awareness on importance of nutrition
  • Our association with Akshaya Patra in providing the essential nutrition through mid-day meal to over 50,000 children in 150+ schools
  • Our partnership with CII Foundation that educates food based operators on how to prepare, produce and serve Safe Food and
  • NGO Sakshi to increase consciousness on the intake of adequate nutrition amongst the children of migrant labourers in Gurgaon. 

PULSE- Global Employee Volunteering Programme: PULSE is a unique global programme enables employees to engage with people in their community and share knowledge. Through PULSE, motivated employees are matched to a non-profit organization for three or six months full-time, contributing their skills to solve healthcare challenges at home and abroad. 

Driving Access to low cost Nutrition: Started access agenda in 2012 and increased rural footprint to over 22,000 villages. The Village Level Entrepreneur program provides livelihood to under privileged women in small villages, was expanded to reach over 5528 VLES. The channel has added an incremental value of 2 crores in the quarter at 8.7 crore compared to 6.7 crore in the previous quarter. The flagship programme of Horlicks Swasthyan Abhiyaan has expanded reach to over 6500 villages and made inroads into driving engagement with pregnant women visiting PHC centers across East and South states. Boost as a brand is now building connect with school kids through a structured Village School Sports meet in AP, covering over 500 villages. 

Recent Awards and Recognitions 


  • Vivek Anand awarded at the FE CFO Awards 2019 under the large enterprise manufacturing category. 


  • Horlicks Swasthya Abhiyan won Gold at two major awards – WOW Awards Asia and Flame Awards 2018.
  • GSKCH’s Horlicks Growth Plus wins the ‘Most Promising Pediatric Health drink’ and Horlicks Protein Plus wins the ‘Best Launch in Adult Health Food Drink’ at the ‘Nutrition and Wellness 2018’ awards.
  • ‘Making of Developed India (MODI)’ award for ‘Best use of Mobile in Trade Marketing’ category for PharmaC (Pharmacy Connect)
  • Horlicks’ Fearless Kota, a campaign focusing on the exam stress, has won at the 4th edition of the IndIAA Awards (2018), in the ‘FOOD & BEVERAGES’ category


  • Horlicks Exam time OBD campaign in Bihar-Jharkhand (2017) won silver IAMAI 8th Digital Awards 2017 for the best use Of Mobile For content marketing campaign
  • Horlicks Exam time OBD campaign in Bihar-Jharkhand (2017) won bronze Exchange4Media’s IMA 2017 for the use of branded content
  • Horlicks Exam time OBD campaign in Bihar-Jharkhand (2017) won bronze Smarties APAC 2017 for the category Mobile Audio
  • GSK Consumer Health Care has received India Star 2017 awards for project Boost restage and Horlicks growth Plus packaging design in consumer category.
  • IODEX won three awards at The MMA (Mobile Marketing Association) Smarties Awards, India.
  • GSK Consumer Healthcare was awarded the title ‘Mobile Marketer of the Year’ at e4m Mobile Awards - The Maddies 2017.
  • Mission Health won best award in category of Food and Nutrition Education Program of the Year at Nutrition and Food Security Awards 2017 by ASSOCHAM (Associated Chambers of Commerce and Industry of India).
  • Horlicks won a Gold at DBA Design Effectiveness Awards 2017 for the product design in the beverage category.
  • Sensodyne won a Bronze at Big Bang Awards 2017 under the social media category for the Whitening launch Facebook campaign.

2016 and before:

  • Won the Golden Peacock Environment Management Award at the 18th World Congress on Environment Management, 2016.
  • Iodex Panderpur Yatrawon BTL Promotion and Activation/Sampling & Trail
  • Ostocalcium Nanhe Championswon Program For Rural Patients and Practitioners
  • Eno Dhaba Activationwon Best Small Budget Campaign, Best Product Seeding Idea and Best Use of Visibility and Visual Merchandizing
  • Boost Race of Champions won New On Ground Property of the year
  • Rural campaigns won 6 awards at the 10th Annual Flame Asia Awards 

------ Updated March 2019-----